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WE ARE THE PEOPLE
FOR THE SPORTS LOVERS,
WHO ARE PART OF OUR FAMILY.
WELCOME TO OUR HOME.

Brand Aspiration

Our brand aspiration

We inspire people


to experience the energy


and emotion of sport.

Explore sport 2000
Our brand promise
We give

Personal

expert

advice

For a unique
experience. We offer
the right products for
anyone from amateurs
to pros.

Personality

OUR BRAND
PERSONALITY
We are

Human

passionate

Personal

KNOWLEDGEABLE AND
Creative
OUR BRAND ESSENCE

WITH A HUMAN


TOUCH.

Video

SPORT 2000
OUR VIDEO
WHAT
SPORT 2000
STANDS FOR
BLOG
OUR NEWEST ARTICLES

BLOG

Interview with Category Manager André Navratil: Connectivity & Community as next steps in running
All of Europe is running—in marathons, city runs, or just as a leisure activity. And no wonder, because with the right clothing and shoes, this is a sport that can be practiced anywhere and at any time of the year. Gadgets that were only used by professional athletes in the past—smart equipment like training watches and trackers—have become part of all runners’ basic equipment now, no matter at what level they are running.
read more
31
05
May
2019
Dynamic as Sport – Welcome to the SPORT 2000 Blog
Sport moves people - not only physically but also emotionally. For over 50 years, we have been inspiring our customers – no matter their level or motivation - to be active in sport. We always focus on the human being. This essence connects our SPORT 2000 retailers in all our 23 countries.
read more
31
05
May
2019

Brands

The best for the best

We offer leading sports brands


as well as own exclusive brands


in more than 3.500 shops.

Discover all brands
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